Friends, let us introduce you to the materials of our new digital issue. To explore the phenomenon of "functional womenswear", we, as always, tried to cover the topic from as many points of view as possible, cooperating with the strongest representatives of the industry, and analyzing this trend from all sides through our articles and exclusive interviews.

We talked to Scott Zergebel [creative director and co-founder of the HOLDEN] about how the ski brand originated in sunny California, their strong visual language, functional fashion, and women's clothing collections.

Check out some snippets of the article via slides below.

Read the full material in our new TECHUNTER 07 ONLINE digital issue at the link.

Q: Alexander Zabelin [TECHUNTER, Editor-in-Chief].
A: Scott Zergebel [HOLDEN, creative director/co-founder].
Ph: HOLDEN.