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TECHUNTER LABROOM PARIS [Concept]
For the January 2024 installment of Paris Fashion Week and our new printed magazine launch we've built an exclusive physical space in the center of Parisian Le Marais to showcase our project’s core values and celebrate this moment with you.
Combining everything we do in what we've called LABROOM – the space representing our work and our passion for everything functional, merging the objects of design and installations for our audience and community to explore.
Exclusively shown in Paris, we're happy to tell more about it and dive deep into the world of TECHUNTER.
Central object of our LABROOM is the TECHUNTER 08 – our latest printed magazine.
After our latest printed issue, released back in 2019 we switched to digital magazines, when COVID locked us all at home and the only communication tool we had was the internet.
Now we're more than happy to get back to print and meet our community, sharing our knowledge and findings in a physical form.
After our latest printed issue, released back in 2019 we switched to digital magazines, when COVID locked us all at home and the only communication tool we had was the internet.
Now we're more than happy to get back to print and meet our community, sharing our knowledge and findings in a physical form.
TECHUNTER 08 is what we've been working on for the last half a year. Weighing 800 grams and consisting of 226 pages of unique content we proudly assembled on the pages of our magazine: research articles, interviews, factory and studio visits, editorials, lookbooks, THM Macroshots, as well as our new rubric called ETCETERA, where we aim to give a voice to our fellow creatives and friends to express and share their vision and ideas.
Shown for the first time in Paris, the magazine is available worldwide via the list of our stockists.
Shown for the first time in Paris, the magazine is available worldwide via the list of our stockists.
The thing we are always happy to speak about and represent is what we explore: apparel.
For our LABROOM we brought some rare pieces from our outerwear and footwear archives. Pieces that you probably haven't seen in person before.
For our LABROOM we brought some rare pieces from our outerwear and footwear archives. Pieces that you probably haven't seen in person before.
Displayed this time were the NAMELESS D_NGO 3L Raincoat [our in-house brand we were running between 2015-2017], VOLLEBAK Full Metal Jacket [made with Schoeller c_change membrane fused with copper wire], SOAR ProtoLab Rainmac [ lifestyle everyday development made of electrospun air-permeable membrane], LTEKS Storm Breaker Urban Jacket [made with GORE-TEX Pro membrane, BYBORRE 3D textile and Fidlock magnetic snaps] and Early Majority Shell [a real urban transformer, featuring a multitude of adjustable and removable elements with Pertex Shield membrane].
For footwear presentation we choose VIBRAM StratX Prototype [with thermoformed upper construction], norda 003 x HAVEN [laceless with G+ graphene membrane lining and bio-based Dyneema upper], ECCO Quant Exostrikes [made with Dyneema bonded leather upper and ECCO QUANT Augmented Silicone Core insole], HAGEL Tent [inspired by a camping tent] & LI-NING Shadow 2 [with BOA lacing system & full-length carbon fiber plate].
For this season we were proud to represent Anamorph Equipment – a brand by Gabriele Constantini, a former Vibram Connection Lab and Special Projects designer.
His first ever full SS24 collection showcases all the design experience he accumulated during his journey, heavily influenced by different sportswear silhouettes.
His first ever full SS24 collection showcases all the design experience he accumulated during his journey, heavily influenced by different sportswear silhouettes.
Trenches, windbreakers, MOLLE backpacks, moto-utility shells and pants, jumpsuits, tees made with Finest Italian fabrics, crazy pockets, magnets, laser cutting & thermo welding.
An honorable mention goes to the complete running kit of windbreaker, shorts, and a hydration pack.
An honorable mention goes to the complete running kit of windbreaker, shorts, and a hydration pack.
Last but not least, we had our actual LAB room. Setting up a mobile studio we showcase our signature product photography series – THM Macroshots – representing the deepness and meticulousness of our work.
In addition to that you can see other experimental pieces of our friends and colleagues: Nothing Lab Coat [a new apparel design division of the famous transparent electronics manufacturer], TMS.SITE Ultralight 3.5 Work Pants [latest iteration of the famous pants by Hong-Kong based brand, designed for hot and humid work environments], MayaPro Light Bag [designed with light experiments in mind by Maya Prokhorova], L.HOLL x TECHUNTER x OTKHI Ceramic V60 dripper [collaboration item, 3D printed, with "Fractals" visual concept by L.HOLL, made in Georgia], SMOOTHLINK Camping gear [collaborative pieces, made exclusively for us].
Created for TECHUNTER 08 launch in Paris, we hope to bring this project to more cities and show our work to you, wherever you may be. Already on its second showing, we landed in Tbilisi, Georgia, to engage with the community of this magnificent mountainous country.
Let us know where you would like our next destination and explore more of our Parisian adventures via the links below.
Let us know where you would like our next destination and explore more of our Parisian adventures via the links below.
Presented by TECHUNTER MEDIA.
Concept/Creative direction/Curation – Ivan Dzhatiev [THM].
Art direction – Maya Prokhorova.
Production – Alexander Zabelin [THM].
PR, assistance – Spencer Morris [THM].
Accessories – Polina Zhuravkova.
Appointments – Alexander Richardson [THM].
Concept/Creative direction/Curation – Ivan Dzhatiev [THM].
Art direction – Maya Prokhorova.
Production – Alexander Zabelin [THM].
PR, assistance – Spencer Morris [THM].
Accessories – Polina Zhuravkova.
Appointments – Alexander Richardson [THM].
