TECHUNTER PRESENTS:
PFW Progression Run
with SOAR [Event Photoreport]
At 6am sharp on Friday morning, while Paris was still slowly waking up, we laced up and hit the road for our PFW Progression Run with SOAR – a 16km sunrise session that set the pace for the day ahead.

With 30 strong runners in attendance and pockets loaded with Maurten gels, we cruised along the Seine, chasing the morning light all the way to the Eiffel Tower and back. We started steady at 5min/km, but by the time we reached the final stretch, we were flying at 4min/km, carried by rhythm, camaraderie, and the quiet thrill of movement.

What started as a training run turned into something more – a shared moment, a moving gathering, and proof that community shows up, even before dawn. We wrapped it all up with good coffee, flaky pastries, and even better conversations.

Scroll down to relive the early morning magic – full event recap below.
Stay tuned for more reports & Guide on Paris Fashion Week SS26 — we can’t wait to share more highlights with you. In the meantime, be sure to explore our other PFW articles through the links below for even more insights and coverage.

Event has been produced by TECHUNTER Media.
Special thanks to our partners this time: SOAR, Impossible Objects, Maurten, Context Works, Flat Fields, ROSE Bikes.
Article and images prepared by TECHUNTER Magazine.*
Photography: Julien Bergeron.



*All images above, as well as those on every page of this website, are the property of TECHUNTER Media and may not be used, reproduced, or distributed without explicit permission from the source.